What Will 2016 Bring?

What Will 2016 Bring?

As 2015 draws to a close, it’s time to peer into our crystal ball and see what the next year will bring in regards to social media. This past year was all about ‘live video’. Apps like Meerkat, Periscope and Blab, brought video streaming to the...
Politics: A Game of (Smart)Phones

Politics: A Game of (Smart)Phones

“Democracy is the worst form of government….except for all the others that have been tried”.                                                                                                                    – Winston Churchill Reflection With...
A Bad Yelp Review Is A Good Opportunity

A Bad Yelp Review Is A Good Opportunity

Bad Yelp Reviews Aren’t All Bad Last night I was given the opportunity of speaking about the role of social media for small businesses. After I had finished my spiel about why the coming age of mobile devices, digital natives and social platforms was an...
Facebook, Social Media and the Nepal Earthquake

Facebook, Social Media and the Nepal Earthquake

Critics of social media often declare that it is an exercise in absolute narcissism. When you have an entire generation of  people taking selfies and sharing pictures of their coffee it’s hard not to think the worst of people. However, in the past several days...
The Importance of First Impressions

The Importance of First Impressions

It takes someone 100 milliseconds to make up their mind about something. Your brand has as much time as a hummingbird flaps its wings to sell yourself to a potential customer. That is, to say the least, intimidating. Thanks to social media brands have less time to...
Rates and Reviews: The Social Response

Rates and Reviews: The Social Response

Yesterday I had the opportunity of participate in a new restaurant opening. That was an interesting experience, as I didn’t know what to expect. I had no reviews about the place and also no recommendations. But as soon as the restaurant started serving us,...